
Speaking Engagements
Interested in booking me to speak at your event or for your organization?
View video testimonials and clips of my CLE programs or contact me
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Upcoming Speaking Engagements
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How to Work With Contract Lawyers to Save Your Firm Money, Increase Profits, and Get Your Life Back
Thursday, September 23, 2010, 12:00-1:00 p.m. (Eastern)
Free webinar
Sponsored by RocketMatter
Outsourcing is the wave of the future. But it doesn't necessarily mean sending work overseas, and it's not just for big firms. Solos and small firms can garner many benefits by outsourcing substantive legal work to independent, US-based contract (a/k/a freelance) lawyers.
Topics covered in this course include:
- Benefits of outsourcing work to a contract lawyer (including making your practice more profitable, gaining work/life balance, and increasing professional satisfaction by outsourcing tasks you don't like to do)
- How to find a contract attorney to work with
- What a good contract lawyer should bring to the table
- Ethical issues in the outsourcing relationship
This program will carry 1 CLE credit. CLE accreditation will be supplied for Florida lawyers. A certificate of completion will be provided for lawyers in other states. Click here for information about obtaining CLE accreditation for this course in your state.
Powerful Persuasive Writing Techniques for Your Marketing Material and Briefs
Michigan State Bar Association 7th Annual Solo & Small Firm Institute
Thursday, September 30, 2010, 4:00-5:30 p.m.
DeVos Center, Grand Rapids, Michigan
Sponsored by the State Bar of Michigan
Learn to write more persuasively using the same powerful techniques that copywriters have relied on for years. Discover how to apply concepts such as message to market match and the "foot in the door" strategy, and to use tools including storytelling, social proof and calls to action to more effectively sell your services to potential clients and your arguments to judges.
This program will carry 1.5 CLE credits.
Powerful Writing Techniques to Help You Persuade Judges and Win Clients
Monday, October 4, 2010, 7:45-9:00 p.m.
14 Vesey St., New York, New York
Sponsored by the New York County Lawyers Association
The ability to write forcefully and effectively is critical to your success as a lawyer. In this program, attendees will learn to write more persuasively by using the same powerful techniques that copywriters have relied on for years. Attendees discover what these techniques are and how to apply them in both briefs and client-focused writing.
Topics covered in this course include:
- The greatest challenge your writing must overcome to persuade readers to take a desired action
- Basic concepts underlying all effective persuasive writing—ignore these and you're sunk
- How to write a compelling brief that the judge just can't put down
- The role of emotion in jurisprudence and how to trigger the reader's emotions
- The things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
This program his part of a four-credit Bridge the Gap CLE course.
Minimize Growing Pains—expand your small firm practice with the help of contract attorneys
Part one of a three-part evening series for solos and small firm practitioners
Tuesday, October 5, 2010, 6:30-8:30 p.m.
42 W. 44th St., New York, New York
Sponsored by the New York City Bar's Small Law Firm Center
Learn how contract lawyers can help you achieve work/life balance by providing a safety valve when you’re swamped with work, increase professional satisfaction by enabling you to focus on those legal tasks you find most rewarding and increase profits without adding to your firm’s overhead.
The program will be moderated by Alla Roytberg, Director, NYC Bar Small Law Firm Center. Lisa will be joined on the panel by Edgar De Leon of De Leon & Associates, PLLC, who will discuss his experience working with contract lawyers.
A wine and cheese reception from 6:30-7:15 will be followed by the program from 7:15-8:30.
Powerful Writing Techniques to Help You Persuade Judges and Win Clients
Thursday, October 7, 2010, 1:00-2:00 p.m. (Eastern)
Free webinar
Sponsored by Avvo
The ability to write forcefully and effectively is critical to your success as a lawyer. In this program, attendees will learn to write more persuasively by using the same powerful techniques that copywriters have relied on for years. Attendees discover what these techniques are and how to apply them in briefs and client-focused writing.
Topics covered in this course include:
- The greatest challenge your writing must overcome to persuade readers to take a desired action
- Basic concepts underlying all effective persuasive writing—ignore these and you're sunk
- How to write a compelling brief that the judge just can't put down
- The role of emotion in jurisprudence and how to trigger the reader's emotions
- The things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
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Past Speaking Engagements
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Associates? I Don't Need No Stinkin' Associates! Why and How to Work With Contract Lawyers
3rd Annual Law Practice Management and Development Institute: Strategic Solutions for Solo to Mid-Size Firms
Friday, August 19, 2010, 3:30-4:30 p.m.
Lancaster County Convention Center
Marriott Lancaster at Penn Square, Lancaster, Pennsylvania
Sponsored by the Pennsylvania Bar Institute
Outsourcing is the wave of the future. But it doesn't necessarily mean sending work overseas, and it's not just for big firms. Solos and small firms can garner many benefits by outsourcing substantive legal work to independent, US-based contract (a/k/a freelance) lawyers.
Topics covered in this course include:
- Benefits of outsourcing work to a contract lawyer (including making your practice more profitable, gaining work/life balance, and increasing professional satisfaction by outsourcing tasks you don't like to do)
- How to find a contract attorney to work with
- What a good contract lawyer should bring to the table
- Ethical issues in the outsourcing relationship
This program carried 1 CLE credit.
Powerful Writing Techniques to Help You Persuade Judges and Win Clients
NCLE Solo & Small Firm Conference
Thursday, August 5, 2010, 1:30-2:30 p.m. and Friday, August 6, 2010, 10:45-11:45 a.m.
Embassy Suites, La Vista, Nebraska (near Omaha)
Sponsored by the Nebraska Continuing Legal Education and the General Practice and Law Practice Management Sections of the Nebraska State Bar Association
The ability to write forcefully and effectively is critical to your success as a lawyer. In this program, attendees will learn to write more persuasively by using the same powerful techniques that copywriters have relied on for years. Attendees discover what these techniques are and how to apply them in both briefs and client-focused writing.
Topics covered in this course include:
- The greatest challenge your writing must overcome to persuade readers to take a desired action
- Basic concepts underlying all effective persuasive writing—ignore these and you're sunk
- How to write a compelling brief that the judge just can't put down
- The role of emotion in jurisprudence and how to trigger the reader's emotions
- The things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
This program carried 1 CLE credit.
Strategic Solutions for Solo & Small Firms Conference
August 2-3, 2010
Duluth Entertainment and Convention Center, Duluth, Minnesota
Sponsored by Minnesota CLE
Using Social Media in Your Practice
(co-presenter with Carolyn Elefant and Samuel J. Glover)
Monday, August 2, 1:55-2:55 p.m.
Important principles for effective participation.
This program carried 1 CLE credit.
Powerful Writing Techniques That Persuade Both Judges and Clients
Tuesday, August 3, 2010, 10:15-11:15 a.m.
Learn to write more persuasively by using the same powerful techniques copywriters have relied on for years. Topics include: your greatest challenge in writing; how to write a compelling brief that the judge just can't put down; the role of emotion in jurisprudence and how to trigger readers' emotions; how to deal with objections to your position; closing the deal: conclusions and calls to action, and more.
This program carried 1 CLE credit.
Associates? I Don't Need No Stinkin' Associates!
(co-presenter with Susan D. Minsberg)
Tuesday, August 3, 2010, 2:10-3:10 p.m.
Why and how to work with contract lawyers. Outsourcing is the wave of the future, but it doesn't necessarily mean sending work overseas, and it's not just for big firms. Solo and small firms can garner many benefits by outsourcing substantive legal work. Topics include benefits of outsourcing, how to find a contract attorney, what a good contract attorney brings to the table, ethical issues in the outsourcing relationship, co-counsel arrangements that work and more.
This program carried 1 CLE credit.
Powerful Writing Techniques to Help You Persuade Judges and Win Clients
(co-presenter with Hon. Gerald Lebovits)
Wednesday, February 17, 2010, 12:00-1:30 p.m. (Eastern)
Sponsored by the American Bar Association's GP|Solo Division and the ABA Center for Continuing Legal Education
The ability to write forcefully and effectively is critical to your success as a lawyer. In this teleconference and live audio webcast, attendees learned to write more persuasively by using the same powerful techniques that copywriters have relied on for years. Attendees discovered what these techniques are and how to apply them in both briefs and client-focused writing.
Topics covered in this course include:
- The greatest challenge your writing must overcome to persuade readers to take a desired action
- Basic concepts underlying all effective persuasive writing—ignore these and you're sunk
- How to write a compelling brief that the judge just can't put down
- The role of emotion in jurisprudence and how to trigger the reader's emotions
- The things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
This program began with a recorded replay of the program that Judge Lebovits and Lisa presented at the National Solo & Small Firm Conference in October 2009, followed by a live Q&A session with the presenters.
This program carried 1.5 CLE credits.
National Solo & Small Firm Conference
October 16-17, 2009
Millenium Biltmore Hotel, Los Angeles, California
Sponsored by the American Bar Association's GP|Solo Division
Social Media for Lawyers: Six Important Principles for Effective Participation
(co-presenter with Nicole Black)
Thursday, October 16, 8:00-9:15 a.m.
Social media is an efficient and economical tool that lawyers can use to help their practices grow and thrive. In this program, lawyers learned about six important principles, applicable across social media platforms, that will help them use social media to promote and market their practices, showcase their areas of expertise, and network with other attorneys.
This program carried 1 CLE credit.
Powerful Writing Techniques to Help You Persuade Judges and Win Clients
(co-presenter with Hon. Gerald Lebovits)
Friday, October 17, 2009, 1:15-2:15 p.m.
The ability to write forcefully and effectively is critical to your success as a lawyer. In this program, attendees learned to write more persuasively by using the same powerful techniques that copywriters have relied on for years. Attendees discovered what these techniques are and how to apply them in both briefs and client-focused writing.
Topics covered in this course included:
- The greatest challenge your writing must overcome to persuade readers to take a desired action
- Basic concepts underlying all effective persuasive writing—ignore these and you're sunk
- How to write a compelling brief that the judge just can't put down
- The role of emotion in jurisprudence and how to trigger the reader's emotions
- The things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
- And more . . . .
This program carried 1 CLE credit.
The 6 Things You Need to Know About Social Media
(co-presenter with Nicole Black)
Thursday, October 8, 2009, 8:00-9:20 a.m.
57 Worth Street, New York, New York
Sponsored by New York Law School
Social media is an efficient and economical tool that lawyers can use to help their practices grow and thrive. In this program, lawyers learned about six important principles, applicable across social media platforms, that will help them use social media to promote and market their practices, showcase their areas of expertise, and network with other attorneys.
Getting Back in the Game: How to Restart Your Career in a Down Economy
(panelist)
Tuesday, June 16, 2009, 9:30 a.m.-4:30 p.m.
42 W. 44th St., New York, New York
Sponsored by the New York City Bar and Vault.com
Lisa spoke on the alternative legal careers panel at this full-day program, which was designed to teach job-seeking attorneys how best to market themselves, whether they are looking to go to a firm or start their own practice, or are considering an alternative legal career.
Powerful Persuasive Writing Techniques for Your Marketing Materials and Briefs
Tuesday, September 23, 2008, 6:00-7:30 p.m.
Offices of Silverman, Bikkal & Sandberg, LLP, 81 Main Street, Suite 300, White Plains, New York
Sponsored by the Westchester Women's Bar Association
During this program, Lisa taught attendees how to write more persuasive marketing materials and briefs, using the same powerful techniques that copywriters have been using for years. Topics covered included:
- The greatest challenge that your marketing copy and briefs must overcome in order to achieve your goal of persuading the reader to take a desired action
- A basic concept underlying all effective persuasive writing
- How to write a compelling marketing piece or brief that the reader just can't put down
- The role of emotion in marketing and jurisprudence, and how to skillfully trigger the reader's emotions
- Two things readers absolutely hate—and how to avoid them
- How to deal with objections to your position
- Closing the deal: conclusions and calls to action
This program carried 2 CLE credits.
Writing Better Appellate Briefs
(co-presenter)
Tuesday, January 17, 2006, 6:00-7:30 p.m.
Brooklyn Bar Association, 123 Remsen Street, Brooklyn, New York
Sponsored by the Brooklyn Women's Bar Association
In the first part of the program, Ginger Trunkes, Principal Court Attorney at the Appellate Division, First Department, shared her "insights from the inside" about effective brief writing. Appellate practitioner Lisa Solomon followed up with a discussion of how judicial writing guides can help lawyers become better brief writers. All attendees received a copy of the Federal Judicial Center's Judicial Writing Manual. The program carried 1.5 CLE credits.
Clients: Finding Them, Keeping Them and Serving Their Needs
Friday, August 5, 2005, 8:30 - 10:00 a.m.
Hyatt Regency Chicago, 151 E. Wacker Dr., Chicago, Illinois
Sponsored by the American Bar Association, General Practice, Solo and Small Firm Section
Solo and small firm lawyers throughout the country are constantly searching for new clients while retaining current clients. The panelists discussed a number of effective marketing techniques. Lisa Solomon discussed how to market your practice by writing articles and presenting educational programs, with a focus on how to maximize the marketing value of publications and speaking engagements.
How Judicial Writing Guides Can Help Lawyers Become Better Writers
Thursday, June 9, 2005, 12:30 - 2:00 p.m.
42 W. 44th Street, New York, New York
Sponsored by the Small Law Firm Committee of the New York City Bar Association (formerly the Association of the Bar of the City of New York)
While a brief is first and foremost a forum for advocacy on behalf of your client, the closer it approximates judicial writing style, the more favorably the judge will be inclined view the substance of your argument. In this program, Lisa Solomon, a frequent speaker on legal research and writing topics, discussed how you can apply the lessons set out in judicial writing guides to write more effective briefs that will make judges want to rule in your clients' favor. All attendees received a copy of the Federal Judicial Center's Judicial Writing Manual.
How to Win on Appeal: Writing Better Briefs and Avoiding Procedural Pitfalls (co-presenter)
Saturday, May 14, 2005, 11:00 a.m. - 1:00 p.m.
Otesaga Hotel, Cooperstown, New York
Sponsored by the Women's Bar Association of the State of New York
In the first part of the program, Ginger Trunkes, Principal Court Attorney at the Appellate Division, First Department, shared her "insights from the inside" about effective brief writing. Next, Lisa Solomon, Esq. discussed how judicial writing guides can help lawyers become better brief writers. Capping off the program, Myrna Felder, Esq. addressed 10 appellate traps and how to avoid them. This program carried 2 CLE credits.
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